Réserve blanche
English translation: reversed out in white
| GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
|---|---|---|---|---|---|---|
|
| 13:13 Apr 9, 2021 |
| French to English translations [PRO] Bus/Financial - Business/Commerce (general) / Engineering test report | |||||
|---|---|---|---|---|---|
|
| ||||
|  Selected response from: Tony M France Local time: 17:26 | ||||
Grading comment
| |||||
| Summary of answers provided | ||||
|---|---|---|---|---|
| 4 | reversed out in white |
| ||
| 4 | white reserve |
| ||
| 3 | negative text |
| ||
| 3 | in white knockout type / 'knocked out' in white |
| ||
| 3 -1 | A reserve |
|
| Summary of reference entries provided | |||
|---|---|---|---|
| Previous Kudoz answers |
|
| Discussion entries: 1 | |
|---|---|
Answers
2 hrs confidence: 
| en réserve blanche reversed out in white Explanation: The previous KudoZ answers are all very informative, and mainly convey the correct idea, though there is a slight nuance here that has only been pointed out by our much-missed contributor Bourth. 'en réserve' does generally tend to mean 'reversed out' — but of course this could simply be the inversion of any 2 principal colours in the logo; which usually comprises 2 contrasting colours, often with a marked difference in tone. However, in the specific context here, it specifies that (whatever those original colours might have been), when it is reversed out, the lighter tone (usually the background colour) must be white, in order to show up again the darker background. So it is vital here to include both elements in your translation. -------------------------------------------------- Note added at 2 hrs (2021-04-09 15:53:50 GMT) -------------------------------------------------- This is, of course, quite different from simply surrounding the logo by (say) a white box to help it stand out from the background. |
| |
Grading comment
| ||
| Login to enter a peer comment (or grade) | ||
4 hrs confidence:
| Reserve blanche negative text Explanation: Three examples referring to negative text in printed media use "When thin white (negative) text quality is most important, then Text/Graphics Enhancement should be set to OFF " https://communities.efi.com/s/article/Fine-white-text-prints... "You really want to use a particular typeface, but you're a little worried. You've heard that serifs sometimes suffer when printed reversed or negative (white on black). You hope it will look just fine" https://luminousworks.com/negativeText.html "As it is difficult to keep small negative text legible, this should be set semi-bold at a minimum size of 6-8 pt, depending on the font." https://amerplast.com/design-instructions-flexo-printing/ Two examples referring to on screen use "Use colors with high contrast between the text and the background. Optimal legibility requires black text on white background (so-called positive text). White text on a black background (negative text) is almost as good. Although the contrast ratio is the same as for positive text, the inverted color scheme throws people off a little and slows their reading slightly" https://medium.com/@icons8/pros-and-cons-of-text-and-backgro... "Use colors with high contrast between the text and the background. Optimal legibility requires black text on white background (so-called positive text). White text on a black background (negative text) is almost as good" https://web.mst.edu/~rhall/web_design/color_readability.html |
| |
| Login to enter a peer comment (or grade) | ||
19 hrs confidence: peer agreement (net): -1
peer agreement (net): -1A reserve Explanation: http://www.essentialvermeer.com/glossary/glossary_q_z.html#r... |
| |
| Login to enter a peer comment (or grade) | ||
22 hrs confidence:
in white knockout type / 'knocked out' in white Explanation: an option -------------------------------------------------- Note added at 23 hrs (2021-04-10 12:17:00 GMT) -------------------------------------------------- https://impulsecreative.com/blog/a-good-logo-comes-with-opti... Knockout Sometimes no color can pack just as much of a punch as full color. Having reversed, or “knocked out,” versions of your logo rendered in all black or white work well to create contrast while still providing brand recognition. Example sentence(s):
Reference: http://lanepress.com/ensure-knockout-type-clean-vibrant/ |
| |
| Login to enter a peer comment (or grade) | ||
23 hrs confidence:
white reserve Explanation: The reserve is here as a logo engraving, so that it appears light against the dark background. |
| |
| Login to enter a peer comment (or grade) | ||
Reference comments
5 mins peer agreement (net): +5 |
| Reference: Previous Kudoz answers Reference information: The question has been asked multiple times before: https://www.proz.com/kudoz/french-to-english/printing-publis... https://www.proz.com/kudoz/french-to-english/advertising-pub... https://www.proz.com/kudoz/french-to-english/printing-publis... |
| |
