Glossary entry (derived from question below)
English term or phrase:
straight off the line
English answer:
new and fresh/latest
Added to glossary by
ErichEko ⟹⭐
Jul 21, 2013 08:34
10 yrs ago
English term
Indonesia
Legal, Marketing, Biz, Software, Games
Native in: Indonesian (Variant: Standard-Indonesia) 
Works in: English to Indonesian, Indonesian to English
straight off the line
English
Tech/Engineering
Automotive / Cars & Trucks
Context: This motorcycle has a straight-off-the-line look that attracts first-time customers.
What does *the line* refer to? How does the bike look: bold, simple, straighforward...?
Thanks in advance!
What does *the line* refer to? How does the bike look: bold, simple, straighforward...?
Thanks in advance!
Responses
+4
2 mins
Yvonne Gallagher
Ireland
Ireland
Native in English
&
English
Ireland
right word, right place. everytime
Native in: English (Variants: US, Canadian, Irish, UK)
Works in: French to English, Spanish to English, English, and 1 more.
Related KudoZ points
:
8
Selected
loooks like it's just been designed, new, modern , top-of -the range look
the line normally refers to assembly line (manufacturing) but here I thnk it's more about the new, modern look
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Note added at 4 mins (2013-07-21 08:39:28 GMT)
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looks!
so "straight"=fresh or directly here, straight from the factory where it has been designed and built
i
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Note added at 4 mins (2013-07-21 08:39:55 GMT)
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or you could even say
the very latest design
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Note added at 6 mins (2013-07-21 08:41:15 GMT)
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so
The motorcycle appeals to customers because it looks like the very latest design
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Note added at 2 hrs (2013-07-21 11:32:13 GMT)
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as Writeaway says below "straight" is synonym for "hot" here or indeed you could also say "hot off the press" =fresh and new. Hot off the assembly line=straight from the factory to you, so it's the very latest model (but not customised as an assembly line means it's mass-produced)
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Note added at 5 hrs (2013-07-21 14:23:39 GMT)
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while these are the "latest model" or most recent design the fact they are straight off the (assembly) line means they are basic models before any extras are added
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Note added at 8 days (2013-07-29 10:38:24 GMT) Post-grading
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glad to have helped
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Note added at 4 mins (2013-07-21 08:39:28 GMT)
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looks!
so "straight"=fresh or directly here, straight from the factory where it has been designed and built
i
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Note added at 4 mins (2013-07-21 08:39:55 GMT)
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or you could even say
the very latest design
--------------------------------------------------
Note added at 6 mins (2013-07-21 08:41:15 GMT)
--------------------------------------------------
so
The motorcycle appeals to customers because it looks like the very latest design
--------------------------------------------------
Note added at 2 hrs (2013-07-21 11:32:13 GMT)
--------------------------------------------------
as Writeaway says below "straight" is synonym for "hot" here or indeed you could also say "hot off the press" =fresh and new. Hot off the assembly line=straight from the factory to you, so it's the very latest model (but not customised as an assembly line means it's mass-produced)
--------------------------------------------------
Note added at 5 hrs (2013-07-21 14:23:39 GMT)
--------------------------------------------------
while these are the "latest model" or most recent design the fact they are straight off the (assembly) line means they are basic models before any extras are added
--------------------------------------------------
Note added at 8 days (2013-07-29 10:38:24 GMT) Post-grading
--------------------------------------------------
glad to have helped
4 KudoZ points awarded for this answer.
Comment: "Yeah, I am looking for the adjectives. Thanks Gallagy. Appreciate also Tony's effort to explain the origin of the phrase."
+2
18 mins
comes directly from the production line
i.e. looks plain and encouraging for entry-level buyers; no 'frills' that might make it look more 'customised' (and in theire minds perhaps more expensive).
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