Jan 7, 2015 14:40
9 yrs ago
3 viewers *
español term
LA CARTERA GENEALÓGICA
español al inglés
Mercadeo
Mercadeo / Estudios de mercado
Hi everyone! I'm translating the words for an advertising campaign, of which a shortened version may be seen here: https://www.youtube.com/watch?v=ef9z0K3zM5k The term I'm looking for help on is "CARTERA GENEALÓGICA". Any ideas would be appreciated! Thanks!
Hola, somos Proximity.
Y, cuando nos presentamos, lo primero que hacemos es darte una tarjeta.
Imagen.
Imagen de una de nuestras tarjetas.
Loc.
En ella puedes ver quiénes somos, a qué nos dedicamos y dónde puedes encontrarnos.
Imagen.
Macro de la tarjeta.
Loc.
Pero una tarjeta solo dice quién eres actualmente, no puede contar tu historia.
Imagen.
Imagen de una de nuestras tarjetas.
Loc.
Por eso, decidimos crear: ***LA CARTERA GENEALÓGICA.***
Imagen.
Imagen de una de las carteras.
More here: http://www.marketingdirecto.com/actualidad/agencias/proximit...
Hola, somos Proximity.
Y, cuando nos presentamos, lo primero que hacemos es darte una tarjeta.
Imagen.
Imagen de una de nuestras tarjetas.
Loc.
En ella puedes ver quiénes somos, a qué nos dedicamos y dónde puedes encontrarnos.
Imagen.
Macro de la tarjeta.
Loc.
Pero una tarjeta solo dice quién eres actualmente, no puede contar tu historia.
Imagen.
Imagen de una de nuestras tarjetas.
Loc.
Por eso, decidimos crear: ***LA CARTERA GENEALÓGICA.***
Imagen.
Imagen de una de las carteras.
More here: http://www.marketingdirecto.com/actualidad/agencias/proximit...
Proposed translations
(inglés)
3 +6 | please see explanation | Susana Magnani |
4 +3 | Career Track wallet | Francois Boye |
3 +1 | Business tree wallet | James Peel |
2 +1 | Career tree wallet | Noni Gilbert Riley |
Proposed translations
+6
17 minutos
Selected
please see explanation
I don't really see the "genealogy" aspect of the concept, since it does not refer to other people in the company as "parents" or "children" but rather, to the same person in his/her different positions throughout his/her career.
I have to admit I find the idea to be pretty attractive.
This having been said, if you want to keep the "genealogy" concept, I would use GENEALOGY WALLET/PORTFOLIO.
However, if you want to respect what the concept actually represent, I would use something completely different such as "CAREER WALLET/PORTFOLIO" or "CAREER PATH WALLET/PORTFOLIO".
This probably grants an exchange with the client to find out what they prefer.
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Note added at 19 mins (2015-01-07 14:59:47 GMT)
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*"...what the concept actually represents..."*
I have to admit I find the idea to be pretty attractive.
This having been said, if you want to keep the "genealogy" concept, I would use GENEALOGY WALLET/PORTFOLIO.
However, if you want to respect what the concept actually represent, I would use something completely different such as "CAREER WALLET/PORTFOLIO" or "CAREER PATH WALLET/PORTFOLIO".
This probably grants an exchange with the client to find out what they prefer.
--------------------------------------------------
Note added at 19 mins (2015-01-07 14:59:47 GMT)
--------------------------------------------------
*"...what the concept actually represents..."*
Peer comment(s):
agree |
Noni Gilbert Riley
: Career path wallet is a good option too!
4 minutos
|
Thank you, Noni!
|
|
agree |
Jaime Blank
12 minutos
|
Thank you, Jaime!
|
|
agree |
Charles Davis
: Career path wallet is good. Genealogy/trees don't work here in English, in my opinion.
5 horas
|
Thank you, Charles!
|
|
agree |
Neil Ashby
: I was thinking, "why has nobody mentioned portfolio".... ;@)
17 horas
|
Thank you, Neil!
|
|
agree |
Yvonne Gallagher
: career path portfolio
20 horas
|
Thank you, Gallagy!
|
|
agree |
Ma. Alejandra Padilla-LaCour
2871 días
|
Thank you, Maria!
|
4 KudoZ points awarded for this answer.
Comment: "Thanks!"
+1
13 minutos
Career tree wallet
Hmm, I think this is going to be a tricky one to get into English satisfactorily.
Thinking out loud: Árbol genealógico: family tree. But this isn't a family. Career tree? And what about that wallet? This complicates things. Career tree wallet? Well I suppose it's a start for a bit more brainstorming.
Thinking out loud: Árbol genealógico: family tree. But this isn't a family. Career tree? And what about that wallet? This complicates things. Career tree wallet? Well I suppose it's a start for a bit more brainstorming.
Peer comment(s):
agree |
Susana Magnani
: I agree with you: no genealogy here...
4 minutos
|
Thanks Susana.
|
+1
14 minutos
Business tree wallet
Obviously a play on words with "arbol genealogico", and from the link you have provided, it is clearly a wallet which opens out to show the relationship between the businesses past and present very much like a family tree. This is the best I can come up with which includes all the ideas - I'm sure there must be better!
Peer comment(s):
agree |
Noni Gilbert Riley
: Great minds...!
8 minutos
|
Thanks Noni - though they also say that fools seldom differ...!
|
+3
52 minutos
Career Track wallet
Another metaphor
Peer comment(s):
agree |
Noni Gilbert Riley
: And yes, another possibility.
1 hora
|
Thanks, Noni! and Happy New Year!
|
|
agree |
Charles Davis
: This would work
4 horas
|
agree |
Ma. Alejandra Padilla-LaCour
2871 días
|
Discussion