Oct 1, 2016 18:07
7 yrs ago
3 viewers *
Spanish term

presentación (en el mercado)

Spanish to English Art/Literary Cooking / Culinary
This is talking about eggs, about the different packaging options, i.e. 6-pack, 12-pack, 18-pack, box, flat, crate, pallet, etc. It is a culinary arts textbook, so it's more geared towards bulk purchasing. I've pretty much ruled out "formats" and "packaging formats", maybe a paraphrase? Seems to be something we just don't say.
TIA!

ORIG
Clasificación por su elaboración / presentación en el mercado
ROUGH DRAFT
Classification by preparation method / XXX

Discussion

neilmac Oct 2, 2016:
Charles is right I do translations for a bimonthly food industry magazine (fruit and veg) and "packaging formats" are very much common parlance among the professionals.
Charles Davis Oct 2, 2016:
Ah! I asked because just this week I've been doing a website for a company producing deep frozen vegetables, and they use "formatos" a lot, referring to the presentation (type of container, packaging, size). For example, "Flexibilidad: adaptación de productos y formatos" or "soluciones a medida en formatos y envases". I used "formats", having found that it seemed to be current in corporate-speak in the food business. For example:

"there’s a significant need for packaging that can shield preservative-free liquid products from spoilage – especially in bulk formats from one quart to 350 gallons or more [...] distribution and transportation logistics, formats and time frame"
http://www.brandpackaging.com/articles/85554-bag-in-box-and-...

And you find "retail formats" and so on. I agree that customers in the supermarket would probably not use it, but in your context the terminology of the business might be acceptable.
S Ben Price (asker) Oct 2, 2016:
Charles - It does make sense, but I found nothing to support this usage. Trying to make it sound natural. The greengrocer doesn't ask, "What format would you like?", they just ask "How many eggs would you like?.
Charles Davis Oct 1, 2016:
@Ben May I ask why you have ruled out "formats"?
S Ben Price (asker) Oct 1, 2016:
This is referring specifically to the different products available (carton, case, box, etc.), not to a marketing presentation or entry into the marketplace. It is talking about what you can buy, you can buy 6 eggs in a carton, or 360 in a case, 1200 in a pallet, etc.

Proposed translations

+3
3 hrs
Selected

packaging

Hope it helps
Claudia
Peer comment(s):

agree Christian [email protected] : packaging OPTIONS? (one of the best local architects where I live was a Victor Bagnardi)
18 hrs
Where was that?...Small world. I don't know him, but surely he was a good person. :) . Thanks Christian!
agree Mario Solis Burgos
21 hrs
Gracias Mario
agree neilmac : I like "packaging options"...
1 day 9 hrs
Me too. It rounds it up. Hola neilmac ! long time no see!
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4 KudoZ points awarded for this answer. Comment: "Selected automatically based on peer agreement."
2 hrs

introduction into the market

I´d suggest

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Note added at 2 Stunden (2016-10-01 20:26:35 GMT)
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or: Smart marketing strategies for boosting the sale of the product´s new packaging method

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Note added at 2 Stunden (2016-10-01 20:29:42 GMT)
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or smart market presentation strategies for the new packaging of the product.
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+1
3 hrs

sales units

I sounds like you are looking for "sales units" , i.e. all available packaging sizes for a specific product
Example sentence:

Eggs will be offered in sales units of 6 (box), 12 (carton), 60 (tray)

Peer comment(s):

agree miguelortiz
4 hrs
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15 hrs

(market) presentation (formats)

= How the product is presented (displayed, packaged, etc) in the market

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Note added at 15 hrs (2016-10-02 09:59:01 GMT)
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CF "display formats":
https://www.google.es/search?q=Vegetable display formats&tbm...
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Reference comments

29 mins
Reference:

Presentación en el Mercado

Presentación en el Mercado de San Telmo [2007] - https://vimeo.com/45171125
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