Dec 2, 2017 23:22
6 yrs ago
2 viewers *
Spanish term

barrera de posicionamiento

Spanish to English Marketing Marketing / Market Research brands
Por último, los activos del valor de marca suministran una ventaja competitiva que, con frecuencia, representa una barrera real de entrada a la competencia. Con una fuerte notoriedad de marca, la marca se sitúa en las primeras posiciones del conjunto de selección en la mente del cliente y esto representa realmente una auténtica ventaja competitiva y una barrera de posicionamiento a otras marcas

Proposed translations

+2
23 mins
Selected

hurdle for other brands to position themselves in the market

una auténtica ventaja competitiva y una barrera de posicionamiento a otras marcas

a real competitive edge/advantage and a hurdle for other brands to position themselves in the market

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Note added at 30 mins (2017-12-02 23:52:32 GMT)
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y esto representa realmente = and this truly gives etc. (in your context)...

so: and this truly gives (us) a real competitive edge/advantage and presents a hurdle for other brands to position themselves in the market
Peer comment(s):

agree philgoddard : I think this would be clearer if you said "seeking to position themselves".
6 mins
ok Phil and good teamwork
agree Thomas Walker : Agree with David & Phil both.
19 hrs
thanks Tom
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4 KudoZ points awarded for this answer. Comment: "thank you"
14 mins

entry barrier

... towards rival brands.
Peer comment(s):

neutral philgoddard : Unfortunately they've already said "barrera de entrada".
15 mins
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