Glossary entry (derived from question below)
English term or phrase:
market access specialists
Polish translation:
lobbysta na rzecz przyjęcia produktów leczniczych przez krajowe instytycje zdrowia
Added to glossary by
Frank Szmulowicz, Ph. D.
Sep 30, 2017 16:36
6 yrs ago
3 viewers *
English term
market access specialists
English to Polish
Bus/Financial
Retail
No one at a pharmaceutical company is closer to
patients, physicians, and payers than the local teams consisting of medical,
marketing, and market access specialists.
co to za zawód - nie ma czegoś takiego jak specjalista dostepu do rynku, a nie nawet analityk
patients, physicians, and payers than the local teams consisting of medical,
marketing, and market access specialists.
co to za zawód - nie ma czegoś takiego jak specjalista dostepu do rynku, a nie nawet analityk
Change log
Oct 15, 2017 16:31: Frank Szmulowicz, Ph. D. Created KOG entry
Proposed translations
10 hrs
Frank Szmulowicz, Ph. D.
United States
United States
Native in English
&
Polish
United States
On time, on target, on budget.
Native in: English 
, Polish
Works in: Polish to English, English to Polish, Russian to Polish, and 1 more.
Related KudoZ points
:
87
Selected
lobbysta na rzecz przyjęcia produktów leczniczych przez krajowe instytycje zdrowia
This is a lobbyist whose job is to convince insurance companies, hospitals, legislators, health officials (the influencers = osoby wpływowe), etc. to buy/adopt ("uptake") the pharmaceutical products of the companies they represent.
This is a long definition, but it contains the essence of the role.
ccccccccccccccc
What is market access?
For the benefit of those that nod in silent agreement at the mere mention of market access, some simple definitions of the term would be helpful. There are four basic elements. Essentially, market access is about:
• considering the implications your product may have on the wider healthcare market
• understanding the impact the changing healthcare market will have on your product
• preparing a positive healthcare environment which supports uptake of your product
• communicating the ‘value’ of your product to the range of customers who influence uptake.
Strategically, market access is about packaging data in the right way, for the right customer at the right time. In a changing NHS, aligning your product with a moving target is challenging and only by understanding the needs of all stakeholders involved in the adoption, positioning and funding of your product will you be able to develop messages that improve its chances of success.
https://www.pharmafield.co.uk/features/2008/11/Market-Access...
This is a long definition, but it contains the essence of the role.
ccccccccccccccc
What is market access?
For the benefit of those that nod in silent agreement at the mere mention of market access, some simple definitions of the term would be helpful. There are four basic elements. Essentially, market access is about:
• considering the implications your product may have on the wider healthcare market
• understanding the impact the changing healthcare market will have on your product
• preparing a positive healthcare environment which supports uptake of your product
• communicating the ‘value’ of your product to the range of customers who influence uptake.
Strategically, market access is about packaging data in the right way, for the right customer at the right time. In a changing NHS, aligning your product with a moving target is challenging and only by understanding the needs of all stakeholders involved in the adoption, positioning and funding of your product will you be able to develop messages that improve its chances of success.
https://www.pharmafield.co.uk/features/2008/11/Market-Access...
4 KudoZ points awarded for this answer.
Comment: "serdeczne dziękuję"
4 hrs
specjaliści ds. analizy dostępności produktów na rynku
Propozycja
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